Selecting The Correct CMS Platform From a SEO Point of View
CMS is an acronym that stands for content management system. Before you decide what content management system you want to use, it is a good idea to make sure that you really need one. Fortunately, there are a few questions you can ask yourself in order to determine that. These questions include:
- Are you going to be updating your website more than once a month?
- Are you going to add a blog to your website?
- Do you plan on having someone who is not familiar with web development managing the content of your website?
- Is there a possibility that you might be need to update your website from a remote location (meaning you might not be able to download a special program)?
Do You Need a CMS Platform?
If you answered yes to any (or all) of these questions, then you are going to benefit from using a content management system. If you happened to answer no to all of these questions, then you should have no issues using a static website. Even if you do not really need a static website, it is pretty rare for any company or private website owner to use a static site considering all of the free content management platforms that are available. Some of these platforms include: WordPress, Drupal, Joomla, and Mambo.
When it comes to selecting the right CMS platform, you have to look at it from a SEO point of view. Basically, this means you need to make sure that the platform is search engine friendly. After all, a content management platform is not going to do you any good if you cannot optimize your website to be search engine friendly.
What Are The Problems With CMS Platforms?
URLS have been known to be a huge problem when it comes to selecting the right content management platform for SEO purposes. A search engine friendly platform is going to give you the option to customize the URL for the individual pages of your website. If you come across a platform that automatically generates your URLs, you want to look for another option. Other features you are going to want to examine to make sure they will allow your website to be search engine friendly include: title tag customization, meta tag customization, anchor tag flexibility, image handling and alt tags.
Lastly, you want to select a content management platform based on usability. If this is your first time using a CMS platform, you want to make sure you are choosing one that is user-friendly to first timers.